Hip Rock Star | Entertainment Marketing & Promotions
is a trailblazer agency founded by Jessica Garrett
Modkins. Hip Rock Star creates innovative awareness
campaigns, product launches, and promotions for such Fortune 100
companies as Pepsi-Cola North America.
As a General Manager for Arrow Records and Arrow Affiliates
Music Group. Garrett Modkins oversees the daily operations and
business projections for Marketing, Sales, Public Relations,
Business Affairs, and Studio Recording. Under her leadership,
Garrett Modkins has led the distribution deal merger
with Universal Christian Music Group, the business development
of Arrow Affiliates Music Group and a profit increase of over
300%.
Garrett Modkins brings to the table a wealth of knowledge in the
radio and television industry as well as an extensive background
in Entertainment Management, Marketing, and Promotions. Garrett
Modkins has consulted with companies from Procter &
Gamble and Verizon Wireless, to the Tom Joyner Foundation, and
the Magic Johnson Foundation. Prior to joining the
staff at Arrow, Garrett Modkins worked for the Atlanta Mayor’s
Office of Communications.
She has worked as a News Director for WEDR 99 Jamz in
Miami, Florida, as a news reporter for WNAA 90.1 in
Greensboro, North Carolina as an on air personality for WFKZ
103.1 in Key Largo, Florida, WRBD 1470 in Fort Lauderdale,
Florida and most recently at 97.1 Jamz in Atlanta, Georgia.
She worked as a television news reporter for WAAP TV-16 in
Burlington, North Carolina. She was the host for television
shows such as Straight At You, Court Awareness and Visual
Rhythms as well as produced several Television shows Miami
Tonight and Flippin’ It.
Garrett Modkins is a Miami native and received her Bachelors of
Arts degree in Broadcast News Radio and Television from North
Carolina A&T State University. She is a board member for the
Atlanta Alumni Chapter for North Carolina A&T State University,
member of The Recording Academy, Gospel Music Association,
Screen Actors Guild, the Red Hat Society and is a member of
Alpha Kappa Alpha Sorority Incorporated.